This weekend I went to a Seattle to attend the Create + Cultivate conference. From bloggers to food stylists and marketing coaches to event planners, it's a full day of inspiration, connection, and learning. Between the flower studded La Cruoix booth and fan girling over Issa Rae, I managed to fill my notebook with advice I picked up from the extensive line-up of speakers.
If I’ve heard it once, I’ve heard it a million times. It can be so difficult to know what to do to promote your business when you’re in the middle of the branding process. You’re caught between keeping your current presence consistent while impatiently awaiting the day you can show off your new look. And the worst part? Finding the motivation to show up before you’re ready.
Owning your own business is not a quick cash grab. The success of a business doesn’t necessarily translate to the riches of the owner. You hustle hard and give more than you received. Each new season presents its own challenges and opportunities - also the choice to grow or stay the same. So what do you do when you want to earn more?
I started thinking about the concept of passive revenue. Since we can’t add more hours to the day YET, the only way to grow the impact and profitability of a business is to diversify where the revenue is coming in, and to make some of it PASSIVE. Today we’ll be talking all things passive revenue with a guide to get you going!
If you’re feeling the freedom that comes with running a small business, you may not realize just how much more is on the other side of investment. But investing in your business can seem scary if you don’t know what you’re doing, so I’ve compiled a quick guide to investing your profits back into your business to see the best results!
Recently, I finished a book that completely changed my views on running a creative business. It was written back in the 1980s, but the content is more relevant and inspiring than ever. It seems so simple, but honestly I’d never thought about it this way before. I want to share with you four ways to act like a killer brand from day one.
In the age of digital promotion, it can look so easy to follow the path of entrepreneurship. With this new wave of successful DIY #creativebosses, it appears that the glass ceiling of CEOs has been permanently shattered. Anyone can start a financially successful business with just a home studio and the Adobe Creative suite…. or can they?
When you’re just starting your dream business, you often don’t think about the potential to burn out from it later. Fueled by the momentum of opportunity, your fifteen-hour workdays seem ambitious and proactive, instead of problematic to your mental health… until you wake up overwhelmed and exhausted. If you’re afraid you might be on the verge of burnout, you’re not alone.
We’ve all been there. After twenty minutes of binging on an Instagram newsfeed, you feel the familiar pang of jealousy. You wonder why some people have it so easy - traveling to exotic places and working with dream clients. In smallbusiness, and especially creative entrepreneurship, there are four C-words that must be addressed if you’re going to stay in the game.
It was Tuesday morning and I was just about to step onto the elevator for a meeting at Conde Nast. In a spontaneous whirlwind of good luck, my teenage dream of seeing the publication empire in person was about to be realized. What I learned in forty minutes changed my perspective on goal setting. Turns out you’re closer than you think.
On the days that I want to disconnect from my digital distractions, I pick up my latest read, grab a charcoal gray Le Pen and begin to make notes inside the dog-eared pages of my go-to business best sellers. Here are a few of the books that have left us feeling inspired, motivated, empowered, restored, and excited about the future!
Have you ever sat back in your chair on a Friday afternoon wondering simultaneously how you accomplished so much and so little? Do you find yourself scratching your head at the end of the day feeling like you just ran a marathon but only went 20 yards? Here's how to incorporate minimalist practices into the daily grind of running a creative business.
It can be confusing to understand what makes a brand authentic when we've lost the meaning of the word. What the heck are you supposed to do with an audience of thousands when you can count your real life friends on one hand? We've compiled a guide on how to be genuinely authentic and start making virtual friendships feel like real ones!
It can be hard to determine when to grow your creative studio. Sometimes it's the solution to a desperate situation, or it was at least for me. I was losing control over my time and struggling to do everything by myself. It was time to add more people. Here's a list of ten things to consider before growing your creative studio.