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You’ve adjusted offers, worked harder, lowered prices… yet the results remain lackluster.

Your proposals linger unanswered, even when your pricing is aligned.

Leads arrive, but rarely align.

Competitors are sounding more like you by the day.

you’re adding bonuses, discounts, and add-ons just to keep PEOPLE INTERESTED.

Launches aren’t hitting like they used tO.

The proof is there in your results and your relationships. Yet getting to the next stage of growth feels harder than it should, as if every step forward requires twice the effort.

You’ve earned your reputation

When revenue plateaus, proposals stall, or your audience drifts, the issue is rarely a lack of effort—it’s a lack of clarity. Long-standing clients still trust you. Yet in the wider market, you may no longer be the obvious first choice.

And that's the risk...

Many founders who find themselves at this point assume the solution is a new lead strategy, an increase in content creation, a bigger and better team, or a shiny new website.

But adding more projects to a withering strategy is like building without the blueprints—expensive, fragile, and unsustainable.
Once you become one-of-many instead of the clear solution, price begins to overshadow value. Contrary to what you’re telling yourself each month, it’s not something you can solve with more marketing or visibility because it’s a positioning problem.

blending in.

Clarity on your voice.

Clarity on your positioning.

Clarity to protect your place in the market and sustain premium pricing with confidence.

Clarity on your creative direction.

One day, it’s going to fall through.

BECAUSE What you actually need is clarity.

That’s exactly what the Brand Clarity Session delivers.
  • Signature Discovery Audit: a deep dive into your business before we meet.
  • Live 1:1 Roadmap Presentation: a 60-minute recorded session where I present and we refine your brand roadmap together.
  • Comprehensive Brand Brief: 20+ pages documenting your creative direction, positioning, messaging angles, and visual guidelines to guide your team and designer.
  • Session Recording: yours to revisit anytime.
  • Credit Toward Identity Design: your session fee applied if you move forward with a full Brand Identity within 30 days.

**This is a consulting styling service and does not include any original logo development or brand asset deliverables.

1:1 Private Strategy Call with Kadie Smith, Founder of Drop Cap Design®

Brand Clarity Session

This is the same refined process we use before every $10k+ brand identity project—distilled into a single, powerful session.

Here’s what you’ll get:

It’s not just another logo design or moodboard. It’s the DNA of your business and the reputation of your brand. From here, the identity naturally emerges.

Visionary leaders who prefer to compete on philosophy and perspective, not on price.

WHO IT'S NOT FOR

WHO IT'S FOR

Founders seeking quick logo advice or a plug-and-play template.

Early-stage entrepreneurs still clarifying their very first idea.

Scaling founders ready to re-establish authority and elevate into premium positioning.

Entrepreneurs with a proven customer base who want their brand to reflect their current level of success.

This is a premium strategy session for founders preparing for a meaningful rebrand—an intentional step to reclaim clarity and distinction.

"I booked a Brand Clarity Session with Kadie, because I was completely at sea with a rebrand for my copywriting business.  With a few tweaks she came up with a brand vibe that's both authentic to me and something that I think will speak to potential clients. I'm amped to refresh my brand!"

Kate McDermott

She TURNED MY IDEAS INTO SOMETHING

Fabulous!

01 / 03

"I had so many ideas, and I really felt like you listened and guided me into a cohesive brand story and concept. I was pretty hesitant to start my rebrand project, but now I’m actually excited to get into it. I cannot thank you enough!"

Lauren Toomey

THE SESSION WITH YOU WAS

Incredible!!

02 / 03

She has an incredible ability to understand my brand vision and bring it to life in ways I couldn’t have imagined. Kadie took my scattered thoughts and transformed them into clear, cohesive themes. Not only did she help me choose the perfect logo and website template, but she also sparked the creative direction for an upcoming photoshoot. The brand mood board she thoughtfully curated has become my visual compass, and everything she touches is infused with such purpose and beauty.

Lauren FLOWERDAY

I'm
I booked Kadie’s Brand Clarity Session!

Absolutely Thrilled

03 / 03

Consider the cost of delay

Hiring a designer without clarity can cost $10k plus months of work with little return.

A single stalled launch can mean $25k–$50k in lost potential revenue, keeping you stuck where you are.

Six months of diluted authority can send hundreds of customers to competitors for the long-term.

We only accept a limited number of Brand Clarity Sessions each month, as each requires hours of research, preparation, and refinement.