We partner with businesses who are not afraid to stand out, own their story, and serve their audience.
OUR APPROACH
In today’s competitive landscape, it’s not enough to copy what’s working for someone else.
LET’S FIND YOUR MAGIC.
OUR PHONE HAS BEEN RINGING
and our inbox is constantly full from all the inquires
we’ve been receiving. We couldn’t have timed the launch any better and the feedback on your design has been fantastic. We’re feeling very, very lucky.
- JENS HEIG, BOWEN LODGE
off the hook!
Capabilities
Our goal is to tell your story from your perspective in the most beautiful way possible. The benefit of working on your brand with a small design team is that we can get to know you and your vision on a deeper level and find unique ways to translate your ideas in a way that your audience will connect with. We’ve adopted a story-driven approach that allows us to balance strategy with a sharp eye for design.
Our signature Story + Style experience will help you feel aligned with your business and pull meaning out of every visual element created. Our process is deeply thoughtful, inherently engaging, and artfully representative of your original style and distinct voice. We are a boutique agency, so every client who works with us for one-on-one services will have an entire creative team on their side.
BRANDING
ILLUSTRATION
PRINT + EDITORIAL
ART DIRECTION
WEBSITES
CHOOSE YOUR OWN ADVENTURE
OUR BRANDING PACKAGES
EVERY PROJECT IS TAILORED TO THE INDIVIDUAL NEEDS OF OUR CLIENTS, BUT THESE ARE A FEW PACKAGES TO GET YOU STARTED
GET IN TOUCH
BRAND STRATEGY
With a comprehensive look at your competitors, ideal market, visual inspiration, brand archetype, and visual tone — we’ll develop a strategy that will help you see the potential in your business and elevate your messaging. Your brand strategy will be an invaluable resource as your build your business and make decisions about how to promote your brand.
Discovery Guide
Brand Strategy Workshop
Brand Story Guide
Launch Packet
02
BRAND STYLING
03
BRAND IDENTITY
04
WEB TEMPLATE CUSTOMIZATION
05
CUSTOM WEBSITE
01
01
BRAND STRATEGY
This package is focused primarily on art direction and design. We will dive into your inspiration, discover your style, and create a visual system that is sure to stop your audience in their tracks. Exploring the world of fonts and style evolution, you will walk away from this process with a unique and personally tailored visual brand.
LOGO LOOKBOOK
BRAND STYLE GUIDELINES
LAUNCH PACKET
02
BRAND STYLING
03
BRAND IDENTITY
04
WEB TEMPLATE CUSTOMIZATION
05
CUSTOM WEBSITE
Discovery Guide
Brand Creative Workshop
Creative Brief
01
BRAND STRATEGY
This package is for the business that wants a full identity - from strategy to style. Our signature brand offering, this package combines both of our proprietary strategy & styling processes for a holistic, full-service solution. With Brand Identity, you’ll have the strategy and style to take your business to the next level and continue pursuing your dream with confidence.
02
BRAND styling
03
BRAND identity
04
WEB TEMPLATE CUSTOMIZATION
05
CUSTOM WEBSITE
CREATIVE BRIEF
LOGO LOOKBOOK
BRAND STYLE GUIDELINES
LAUNCH PACKET
CREATIVE BRIEF
LOGO LOOKBOOK
STYLE GUIDELINES
LAUNCH PACKET
Discovery Guide
Strategy Workshop
Brand Story Guide
Creative Workshop
01
BRAND STRATEGY
When you find the perfect TONIC template, but don't know how to begin customizing it to match your brand and look like less of, well, a template—this is the experience for you. From establishing your unique style standards, to breaking the confines of the template and tailoring it to YOU, you'll walk away with something fully built and ready to launch, with your distinct mark on it.
02
BRAND styling
03
BRAND identity
04
WEB TEMPLATE CUSTOMIZATION
05
CUSTOM WEBSITE
SEO OPTIMIZATION
LAUNCH PACKET & TRAINING VIDEOS
SEO OPTIMIZATION
LAUNCH PACKET
TRAINING VIDEOS
Website Organization Guide
Web Style Guide
Adobe XD Design Mockup
Showit Website
Web content Guide
Web Style Guide
XD Design Mockup
Showit Website
01
BRAND STRATEGY
When nothing in the template world is saying your name, let's start the process from scratch. This experience opens the flood gates to possibilities and allows us to create a web experience that breaks the mold and disrupts the industry. When you're ready to reimagine how someone experiences your brand and business online—this is for you.
02
BRAND styling
03
BRAND identity
04
WEB TEMPLATE CUSTOMIZATION
05
CUSTOM WEBSITE
ADOBE XD DESIGN MOCKUP (3 PAGES)
SQUARESPACE/SHOWIT WEBSITE
SEO OPTIMIZATION
LAUNCH PACKET & TRAINING VIDEOS
XD DESIGN MOCKUPs
SEO OPTIMIZATION
LAUNCH PACKET
TRAINING VIDEOS
Website Discovery Guide
Website Strategy Workshop
Website Strategy Deck
Content Organization
Web Style Guide
Web Discovery
Strategy Workshop
Strategy Deck
Content guide
Web Style Guide
SQUARESPACE/SHOWIT WEBSITE
YOU’RE READY IF
You have a clear understanding of what your business does -
meaning, you know what you’re selling, to whom, and why.
Whether this is your first time owning your own business or your 50th, we typically like to work with businesses that have at least 1-2 years of industry experience. This gives us enough data points to work with when building out the strategy that will serve as a foundation for your brand. If you have a vision for where you're going, you want to self-reflect and put in some work to make your investment count, and you know collaborating with a creative studio dedicated to building iconic brands would take you to the next level, let's chat.
We are your studio if you want to do this the way.
right
EDITORIAL STRATEGIC
OUR PROCESS
and
DISCOVER
UNCOVER THE HEART OF YOUR BRAND STORY
Our initial discovery process starts with you. You’ll be guided through our signature research method crafted to uncover your story and the building blocks for your strategy. You’ll meet the team in a project kick-off call, receive a guided workbook for self-exploration, brainstorm and strategize in a workshop, and finally review your creative brief, strategy document, and art direction before any piece of design begins.
DESIGN
COMPLETELY CUSTOM, TAILORED VISUAL SOLUTIONS
We will use the creative brief and strategy as a reference point to start working on your initial concepts. After we internally work through multiple ideas and solutions, we pick the strongest three concepts and introduce them to you with an in-depth presentation that includes the reasoning behind each design and how we see each look further developing.
DEVELOP
EDIT & REFINE YOUR IDENTITY TO ITS HIGHEST POTENTIAL
During the development stage, we’ll complete multiple rounds of revisions to refine the design style and make sure that each piece of your new identity is a perfect representation of your brand vision. You’ll have a better understanding of how your new brand will look and behave in the wild, and receive training to know how to use your new brand elements appropriately.
OVER 200 BRANDS AND COUNTINg
THE BRAND LIBRARY
We are so passionate about the brands we’ve built and the stories we’ve gotten to share. We work with an amazing roster of clients who are doing incredible things in the digital space. Here are a few of our most recent projects in our growing list of published brands:
01
copy uncorked
02
anni graham
03
the collective source
04
few made jewelry
05
LEXIE HAND
06
THE NOISY PLUME
07
flourish
08
philosophy of leisure
09
the lawrence house
MY HEART IS
racing!
This is the most beautiful thing I have ever seen!
Freaking out, it all looks so good!
- BECKLEY
You may have heard about us
FEATURES & INTERVIEWS
PODCAST
THE FIERCE LAB
GUEST feature
YELLOW CO.
speaking
VINTAGE ROUNDUP
The Edit
Explore The Edit - our collective list of tools, programs, products, travel finds, and resources to guide you on the path towards entrepreneurship, with our signature dose of style & adventure. We’ve tried it all so you don’t have to — this edited list is curated especially for you.
SEE MORE
The Sunday Edition is a weekly digital newspaper and an invitation to slow down, find inspiration, and learn something new about entrepreneurship, branding, and productivity. Pour your favorite beverage, settle in, and read the latest in design + [small] business.
The Sunday Edition is the kind of inspirational content I want to ingest, It’s a way to begin the week with some positivity and motivation. It ignites my drive to continue my work and strive for results.
- ALISA
