What to Know Before Branding

Brand

Not only do most high-quality studios come with a large price tag, but it’s impossible to completely outsource your brand.

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September 10, 2019

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September 10, 2019

Create a Compelling Product

Brand

I’ve found that there are four key factors that determine whether or not a branding project is successful.

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July 23, 2019

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July 23, 2019

Identifying Your ICA

Brand

Develop a crystal clear picture of who you’re talking to and developing your products or services for.

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July 9, 2019

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July 9, 2019

Crafting Your Brand Vision

Brand

All good foundations are strong and simple – easy to remember and communicate with others.

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July 2, 2019

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July 2, 2019

Business Card Trends

Design

In an increasingly digital era, there’s something about that first in-person connection that makes a very strong first impression.

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April 18, 2019

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April 18, 2019

Fonts for Spring

Design

Everyone should have access to good design and feel comfortable working with graphic components to build a stronger business.

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April 16, 2019

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April 16, 2019

Spring Color Palettes

Design

And finally, spring is here! I love this time of year, when the days grow longer, and the sun becomes warmer.

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April 11, 2019

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April 11, 2019

Workflows for Designers

Entrepreneurship

I’ve always worked loosely off of a system in my head, but now things are changing and I’m getting organized.

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April 9, 2019

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April 9, 2019

A Look Inside Our Web Process

Brand

Websites are one of the most crucial components to building an online brand, but the process always felt confusing and stressful.

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April 4, 2019

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April 4, 2019

Defining Your Client Archetypes

Brand

Understanding client archetypes is something I frequently do as part of the branding process.

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April 2, 2019

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April 2, 2019